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What is a diversity model?
 The diversity model describes who does the work
 It helps to ensure that the system you develop is appropriate for human capabilities
 Diversity models encompass interests, values, skills, and personal style
 Diversity models address archetypal performers - a representations of actual performers
 Design for one person if possible
 The broader the target, the more likely that your design will miss the bull's eye
 The persona is specific, not elastic
 Personas end feature debates
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